Responsibilities:
•Develop and implement the Horeca sales strategy to achieve company targets and growth objectives.
•Identify and acquire new Horeca customers (hotels, restaurants, cafés, catering companies) and maintain relationships with existing ones.
•Lead, coach, and manage the Horeca sales team to ensure achievement of sales targets.
•Monitor market trends, competitor activities, and customer preferences to identify business opportunities.
•Negotiate and finalize agreements, pricing, and contracts with key accounts.
Coordinate with the marketing and trade marketing teams to design •promotional campaigns tailored to the Horeca segment.
•Prepare accurate sales forecasts, budgets, and performance reports for senior management.
•Ensure proper execution of sales plans and adherence to company policies, credit terms, and operational guidelines.
•Manage product availability, visibility, and distribution within the Horeca channel.
Qualifications:
•Bachelor’s degree in business administration or a related field.
•7-9 years of experience in sales within the FMCG sector
•Proven track record of achieving sales targets and developing new business within the Horeca channel.
•Strong understanding of the Horeca market dynamics and decision-making processes.
•Excellent leadership, team management, and coaching skills.
•Strong negotiation, communication, and presentation abilities.
•Analytical thinking and data-driven decision making.
•High level of customer orientation and relationship-building skills.
•Proficiency in MS Office (especially Excel and Power Point)
Location: HQ - Obour City