About us:at Mighty Foods, we’re going through an exciting period of growth, making our food and snack products more accessible to more people and families across Egypt. We have a big dream to become a market leader in the snacking category, helping people enjoy life and eat better every day. so if you are someone who dreams big, this might just be the moment you have been waiting for.
Role Overview:As a Trade Marketing Manager, you will serve as the critical link between Marketing and Sales, transforming brand strategies into powerful in-market executions. You will be responsible for driving visibility, product availability, and sell-through performance across our retail channels. In a highly competitive FMCG environment, this role ensures Mighty Foods wins at the point of sale.
Key Responsibilities Channel Strategy: Design and implement tailored trade marketing strategies for Modern Trade, Convenience, and Economic Channels in alignment with brand objectives. Promotions & Activations: Plan and execute in-store promotions, sampling activities, and displays while coordinating with Key Account Managers and Sales teams. Category Management: Optimize shelf space, product placement, and merchandising standards across stores; recommend initiatives to grow categories and shopper engagement. Sales Tools & Training: Develop POS materials, promotional toolkits, and sell-in decks; train sales and merchandising teams to ensure flawless in-store execution. Data & Insights: Analyse sales performance, promotion ROI, and shopper behaviour to recommend adjustments in pricing, assortment, and promotional strategies. Cross-Functional Alignment: Work closely with Marketing, Sales, Supply Chain, and Retail Partners to guarantee successful execution and stock availability. Budget Management: Own and monitor the trade marketing budget, ensuring maximum impact and return on investment.
Requirements:Bachelor’s degree in Marketing, Business Administration, or related field.6–8 years of experience in Trade Marketing or Brand Activation, preferably within FMCG or Food & Beverage. Proven experience in managing Modern Trade and retail channel strategies. Strong analytical skills with the ability to translate data into actionable strategies. Excellent leadership, communication, and project management abilities. Proficiency in ERP systems, Excel, and trade marketing tools.
How to Apply Send your CV to [اضغط هنا لمشاهدة البريد اﻹلكتروني] or message me directly. Know someone who'd be a great fit? Please share.