- Content Creation and Management
- Design and schedule posts using digital publishing tools.
- Edit and proofread written content to ensure accuracy and consistency.
- Social Media Management, Design, build, and maintain our social media presence.
- Identify and propose new opportunities for engagement and growth.
- Ensure social media presence and support organic growth content.
- Plan and execute web, SEO/SEM, email, and social media.
- Track, report, analyze, and optimize all digital marketing campaigns and their spending.
- Measure web traffic and analyze key metrics.
- Monitor and provide reports on the performance of marketing initiatives.
- Analyze data and generate actionable insights.
- Align marketing and sales strategies to optimize performance.
- Build and maintain relationships with media outlets, influencers, and content creators (if needed).