Company Description Orchid is a prominent company in the engineering sector, specializing in Lighting Solutions and the distribution of Electrical Wiring Protection systems. Known for its commitment to innovation and high-quality products, Orchid plays a vital role in providing efficient and reliable solutions to its clients. The company strives to set industry standards and build long-term relationships with its partners. Orchid’s expertise in engineering solutions ensures product excellence and customer satisfaction.
Role Description This full-time on-site Marketing Specialist role is based in El Maadi El Gadida. The Marketing Specialist will work on developing and implementing marketing campaigns, managing social media platforms, and conducting market research to identify customer needs and trends. Responsibilities also include organizing promotional events, creating engaging content, analyzing marketing campaigns, and collaborating with cross-functional teams to ensure consistency across all marketing channels. The role also involves tracking campaign performance and preparing reports to measure effectiveness.
Qualifications Strong skills in Digital Marketing, Social Media Management, and Campaign Development Proficiency in Market Research and Analytics to identify trends and evaluate campaign impact Experience in Content Creation, Copywriting, and Editing Knowledge of branding, customer engagement strategies, and promotional planning Highly organized with strong project management and collaboration skills Excellent communication and presentation skills Bachelor's degree in Marketing, Business Administration, or a related field is preferred Experience in the engineering or lighting industry is a plus