1. International Market Research 

• Conduct international market research to identify consumer preferences, buying behavior, and emerging market trends.
• Research and qualify new business opportunities (Countries and Leads) using internal and external data sources, including databases and directories.
• Present insights and recommendations to support marketing strategy and business decisions.

2. Data Analysis & Reporting

• Analyze sales data, competitor activities, and market conditions using statistical and analytical tools.
• Monitor and evaluate competitor activities, pricing strategies, and market positioning to provide actionable insights.
• Compile and interpret research findings to generate reports, charts, and dashboards for management.

3. Customer Insights & Strategic Support

• Drive customer insights by ensuring marketing and product management initiatives are aligned with consumer needs.
• Contribute to the development of in-market strategies based on analyzed data and insights.

4.  Marketing Support

• Monitor and assess the performance of marketing campaigns and predict sales or demand trends.
• Support the creation and execution of marketing campaigns by providing data-driven insights.
• Collaborate with marketing and sales teams to align research insights with business objectives.