- Develop and execute product and brand strategies to strengthen Etisal’s position in the laptop and tablet market.
- Conduct market research, analyze competitive trends, and identify customer insights to inform product planning and innovation.
- Collaborate closely with marketing, sales, design, and supply chain teams to deliver successful product launches and lifecycle management.
- Manage pricing strategies, sales forecasts, and performance metrics to optimize revenue and profitability.
- Oversee end-to-end product lifecycle from concept development through go-to-market execution and post-launch review.
- Stay up to date with industry trends, emerging technologies, and market dynamics to maintain Etisal’s competitive advantage.
Bachelor’s degree in Marketing, Business Administration, or a related field.Minimum of 5 years of progressive experience in product, brand, or category management within the laptop, tablet, or consumer electronics industry.Strong analytical, strategic, and problem-solving abilities.Excellent leadership, communication, and cross-functional collaboration skills.Proven experience in budgeting, forecasting, and achieving performance targets.Creative mindset with adaptability to thrive in a fast-paced, technology-driven environment.