●Develop and execute product and brand strategies to strengthen Etisal’s position in the laptop and tablet market.
●Conduct market research, analyze competitive trends, and identify customer insights to inform product planning and innovation.
●Collaborate closely with marketing, sales, design, and supply chain teams to deliver successful product launches and lifecycle management.
●Manage pricing strategies, sales forecasts, and performance metrics to optimize revenue and profitability.
●Oversee end-to-end product lifecycle from concept development through go-to-market execution and post-launch review.
●Stay up to date with industry trends, emerging technologies, and market dynamics to maintain Etisal’s competitive advantage.
●Bachelor’s degree in Marketing, Business Administration, or a related field.●Minimum of 5 years of progressive experience in product, brand, or category management within the laptop, tablet, or consumer electronics industry.●Strong analytical, strategic, and problem-solving abilities.●Excellent leadership, communication, and cross-functional collaboration skills.●Proven experience in budgeting, forecasting, and achieving performance targets.●Creative mindset with adaptability to thrive in a fast-paced, technology-driven environment.