Brand Manager- (Make Up/Perfumes)

Mazaya - مصر - القاهرة

Business Targets, Forecasting and Results:

  • Work with clients and suppliers to generate accurate volume forecasts.
  • Deliver results for the brand, focusing on net sales and brand contribution to the P&L.
  • Manage aspects of sales function, from client support of devising and implementing sales strategies, managing promotional activities to achieve brand objectives
  • Ensure effective budgetary control of sales and expenses.
  • Achieve sell-in and help achieve sell through sales targets, business planning accuracy.
     

Business Development:

  • Ensure that all tools are exercised in order to seek, expand and improve the business and product penetration at retailer, distributor at a regional level.
  • Ensure new brands/lines are successfully launched

Operational Marketing (Advertising & Promotion, PR and Merchandising)

  • Proper budgeting and planning of A&P and A&P expenses.
  • Regular monthly/quarterly monitoring.
  • Media information gathering and analysis, planning and booking based on company agreements as requested by Principals.
  • Propose/implement marketing plans/animations adapted to the region and in accordance with the brand guidelines
  • Check the good implementation of merchandising guidelines and proposes possible improvement.
  • Monitor shelf space and visibility of brands in selected main retail doors.
  • Prepare presentations and meet retailers whenever necessary
  • Liaise smoothly between retailers, principals, and local distributors for implementation of specific animations, promotions, Star brand program

Inventory Management

  • To maintain adequate inventory of fast sellers and to ensure that slow movers and dead stocks are depleted and to avoid overstock situations.
  • Proper forecasting in conjunction with the markets and their needs to maximize sales and coverage.
  • Consistently maintain sufficient supply coverage: checking stocks on a monthly basis and ordering on a monthly basis
  • Inventory turn ratio remains lower than a defined number of months
  • Arriving at the end of the year with a specific stock day supply.
  • Processing of orders to be done in less than a specific number of days within the department and making sure that the customers receive the goods within a specific number of days.
  • Making sure that delisted products are depleted and not in stock.
     

Market Analysis

  • Provide consumption-based data analysis for the brand.
  • Provide insight and support to the enterprise to better understand market trends and dynamics Also, identify opportunities in markets where there are unmet needs.
  • Perform a retail audit on monthly basis.
  • Obtain and communicate ranking data from key retailers to principals.
  • Monthly reporting on brands launches, animations, promotions.
  • Maintain a track sheet of Year-End Make up & Perfumes products.
  • Monitor retail price database of supplier’s vs key competitors.
  • Analyze competitor activity

Reporting

  • Provide suppliers with monthly sales reporting and figures synthesis by country and by brand
  • Gather monthly stock statements from clients
  • Send market visit reports to clients and suppliers
     

Relationships

  • Ensure that a workable and business conducive relationship is maintained at all time with our suppliers, retailers and distributors.
  • To foster professional and respectful attitude and communication within and outside the company at all levels.

Excellent command of both written and spoken EnglishExperience in the same position for at least 3 years Evidence of passion, achievements and leadership.Market awareness and experience in makeup and perfume products.Excellent analytical and strategic thinkingVery strong in Excel, Word, and PowerPoint.Able to manage different projects at the same timeBe energetic and passionate about their product specialtyBe organized, methodical and be able to work well under pressureHave good presentation skills
تاريخ النشر: اليوم
الناشر: Wuzzuf .com
تاريخ النشر: اليوم
الناشر: Wuzzuf .com