About Platinum Services
At Platinum Services, we are committed to excellence in delivering innovative solutions and impactful campaigns. As we expand our digital presence, we are looking for a results-driven Ads Manager/Media Buyer to manage, optimize, and scale paid advertising campaigns that drive growth and engagement for our brand.
Key Responsibilities
- Plan, create, and manage paid advertising campaigns across platforms such as Facebook, Instagram, Google Ads, TikTok, LinkedIn, and more.
- Conduct thorough audience research to develop targeted strategies that maximize ROI and campaign performance.
- Monitor and analyze campaign performance metrics, providing regular reports with actionable insights.
- Optimize ad creatives, copy, and targeting based on performance data and A/B testing.
- Collaborate with the creative team to develop high-performing visuals and content for ad campaigns.
- Stay updated on industry trends, platform changes, and new ad formats to keep campaigns innovative and competitive.
- Manage ad budgets efficiently to ensure cost-effective results while achieving campaign objectives.
Qualifications and SkillsProven experience as an Ads Manager, Media Buyer, or similar role, with a strong track record of successful campaigns.Proficiency in ad platforms like Google Ads, Facebook Business Manager, TikTok Ads Manager, etc.Strong analytical skills with the ability to interpret data and adjust strategies accordingly.Knowledge of conversion rate optimization (CRO) and performance marketing principles.Experience with tools like Google Analytics, Facebook Pixel, and other tracking tools.Exceptional organizational and time management skills, with the ability to handle multiple campaigns simultaneously.Strong communication skills and the ability to collaborate with creative and marketing teams.