1. Technical Skills

• WordPress Expertise:

Proficient in setting up, configuring, and managing WordPress websites.

Familiarity with page builders (e.g., Elementor).

• WooCommerce Knowledge:

In-depth understanding of WooCommerce settings, product management, and payment gateways.

Experience with WooCommerce extensions (e.g., shipping, subscriptions, product bundles).

• Theme and Plugin Management:

Knowledge of popular e-commerce themes.

Ability to install, configure, and troubleshoot plugins.

• Security and Performance Optimization:

Understanding of WordPress security practices.

Experience in website speed optimization.

2. Marketing and SEO Skills

• SEO for E-commerce:

Optimizing product pages for search engines.

Understanding of tools like Yoast SEO or Rank Math.

• Digital Marketing:

Proficiency in setting up retargeting campaigns.

3. Analytical Skills:

• Analytics and Reporting:

Proficiency in tools like Google Analytics, Facebook Pixel, and other tracking tools.

Ability to analyze customer behavior and improve conversions.

4. Customer Experience (CX)

• UI/UX Design:

Understanding of e-commerce user experience best practices.

Ability to simplify navigation and checkout processes.

5. Industry-Specific Knowledge:

• E-commerce Trends:

Staying updated on the latest e-commerce and WordPress trends.

Understanding regional market behavior.

6. Soft Skills

• Problem-Solving:

Ability to troubleshoot technical and business-related issues.

• Project Management:

Click Up for managing e-commerce projects.

• Communication Skills:

Strong ability to collaborate with developers, marketers, and stakeholders.