- Develop and maintain strong client relationships, serving as the main point of contact for all digital marketing activities.
- Lead the planning, execution, and optimization of digital marketing campaigns across various channels, including social media, search engine marketing (SEM), email marketing, and display advertising.
- Collaborate with internal teams (creative, content, analytics, and technical) to ensure the timely and effective delivery of projects.
- Monitor and analyze campaign performance metrics, providing actionable insights and recommendations to improve results.
- Prepare and present detailed reports to clients, highlighting key performance indicators (KPIs) and ROI.
- Identify opportunities for account growth and cross-sell or upsell additional services to existing clients.
- Develop and implement strategies to improve client satisfaction and retention rates.
- Stay updated on industry trends, competitive landscape, and emerging digital marketing technologies.
- Manage budgets, timelines, and resources effectively to ensure project profitability and client satisfaction.
- Mentor and support junior account managers and team members in delivering exceptional client service.
Bachelor’s degree in marketing, business, communications, or a related field.Minimum of 5 years of experience in digital marketing, with at least 3 years in a client-facing account management role.Strong knowledge of digital marketing channels and tools, including SEO, SEM, social media, email marketing, and analytics platforms.Excellent communication and presentation skills, with the ability to convey complex information clearly and persuasively.Strong analytical skills with the ability to interpret data and make data-driven decisions.Ability to manage multiple projects simultaneously and meet tight deadlines.Strong problem-solving skills and the ability to handle difficult client situations professionally.