We are seeking a talented and experienced Google Ads Media Buyer to join our digital marketing team. The ideal candidate will have expertise in managing and optimizing Google Ads campaigns to drive traffic, generate leads, and increase conversions. As a Google Ads Media Buyer, you will be responsible for strategizing, executing, and optimizing paid search campaigns to maximize return on investment (ROI)

Google Ads Campaign Management: Create, manage, and optimize Google Ads campaigns across search, display, shopping, and YouTube to meet business objectives.Campaign Strategy: Develop targeted and efficient ad strategies that align with the overall marketing goals, ensuring a balance between performance and budget.Keyword Research: Conduct in-depth keyword research to identify opportunities for expanding campaign reach and optimizing ad targeting.Ad Copywriting and A/B Testing: Write compelling ad copy and test multiple variations to determine which ads perform best.Bid Management: Monitor and adjust bids for maximum effectiveness across campaigns, using tools like Google Ads bidding strategies and automated rules.Performance Analysis: Analyze campaign data to measure key metrics, including cost-per-click (CPC), click-through rate (CTR), quality score, and conversions.Optimization and Reporting: Continuously optimize campaigns by refining keywords, adjusting bids, and improving ad copy. Provide regular performance reports and actionable insights.Stay Up-to-Date: Keep up with the latest Google Ads trends, tools, and best practices to ensure we are utilizing the most effective strategies.