Job Description: We are looking for a creative and data-driven Digital Marketing Specialist to join our team. In this role, you will develop and execute multi-channel marketing strategies, focusing on maximizing brand exposure and driving measurable growth. If you are passionate about digital marketing, proficient in content creation, and adept at using analytics to optimize campaigns, we want to hear from you!

 

Key Responsibilities:SEO & SEM: Conduct keyword research, optimize web content, and manage Google Ads campaigns.Content Marketing: Develop engaging blog posts, videos, and infographics that align with our brand and customer interests.Social Media Marketing: Manage and grow social media accounts (Facebook, Instagram, LinkedIn) with targeted campaigns and engaging content.Paid Advertising (PPC): Plan and optimize paid campaigns across Google and social media channels to drive conversions.Email Marketing: Develop, segment, and analyze email campaigns to improve engagement rates.Data Analytics: Monitor performance using Google Analytics, Tag Manager, and other tools to track campaign success and improve ROI.Conversion Rate Optimization: Conduct A/B tests, optimize landing pages, and analyze user behavior for better conversions.Qualifications:Proven experience in digital marketing, preferably within a fast-paced environment.Proficiency in SEO, Google Analytics, Google Ads, and major social media platforms.Strong understanding of email marketing, content creation, and basic HTML/CSS.Excellent communication skills, both written and verbal.Detail-oriented, self-motivated, and able to manage multiple campaigns simultaneously.