Job Summary
We are seeking a highly motivated and experienced Marketing Manager to lead and execute our marketing strategies. The ideal candidate will have a strong understanding of F&B Industry, a proven track record in developing and implementing successful marketing campaigns.
Key Responsibilities:
- Strategic Planning: Develop and execute comprehensive marketing strategies to increase market share and brand recognition.
- Market Research: Conduct market analysis to identify trends, customer needs, and competitive landscape. Utilize data to inform marketing strategies.
- Campaign Management: Plan and oversee marketing campaigns, including digital marketing, social media, print advertising, and trade shows, ensuring alignment with overall business objectives.
- Content Creation: Create compelling marketing content, including brochures, case studies, presentations, and digital assets that effectively communicate product benefits and applications.
- Brand Management: Ensure consistent brand messaging across all channels and maintain brand integrity in all marketing initiatives.
- Collaboration: Work closely with sales teams to develop effective marketing materials and promotional strategies.
- Budget Management: Manage the marketing budget, allocating resources effectively to maximize ROI on marketing activities.
- Performance Analysis: Monitor and analyze the performance of marketing campaigns using KPIs, providing insights and recommendations for continuous improvement.
Qualifications:Bachelor’s degree in Marketing, Business Administration, or a related field .8+ years of experience in marketing.Proven track record of developing and executing successful marketing strategies and campaigns.Strong understanding of digital marketing tools and techniques.Excellent communication and presentation skills, with the ability to engage and influence stakeholders at all levels.Analytical mindset with the ability to interpret data and market trends.