● Develop and Implement Marketing Strategies: Create and execute effective
marketing plans aligned with the company's overall business objectives.
● Brand Management: Strengthen and protect the company's brand identity and
reputation.
● Market Research: Conduct market research to identify target audiences, analyze
competitor activities, and identify emerging trends.
● Digital Marketing: Oversee all digital marketing efforts, including SEO, SEM, social
media marketing, email marketing, and content marketing.
● Public Relations: Manage public relations activities to build and maintain positive
relationships with media outlets and industry influencers.
● Advertising: Develop and manage advertising campaigns across various channels,
including online, print, and outdoor media.
● Analytics and Reporting: Track and analyze marketing performance metrics to
measure ROI and optimize campaigns.
● Team Management: Lead and mentor a team of marketing professionals to ensure
efficient and effective execution of marketing initiatives.
● Budget Management: Develop and manage the marketing budget within allocated
parameters.
● Minimum of 10 years of experience in marketing, with a proven track record in aleadership role.● Experience in tech-enabled and two sided marketplaces.● Proven track record of developing and executing successful marketing campaigns.● Strong understanding of digital marketing, media buying, SEO, content marketing, andsocial media strategies.● Strong understanding of digital marketing strategies and tactics.● Excellent analytical and problem-solving skills.● Strong leadership and interpersonal skills.● Ability to work effectively in a fast-paced and dynamic environment.