Digital Marketing Strategist for a herbs & spices exporting company:
- Planning digital marketing campaigns, including web, SEO/SEM, email, social media, and display advertising
- Maintaining our social media presence across all digital channels
- Measuring and reporting on the performance of all digital marketing campaigns
- Plan, execute, and measure experiments and conversion tests
- Utilize a strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Collaborate with agencies and other vendor partners
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
● Proven work experience as a Digital marketing strategist or Digital marketing manager● Demonstrable experience with SEO/SEM and CRM software● Experience implementing and optimizing Google Adwords campaigns● Solid knowledge of web analytics tools like Google Analytics● Hands on experience with online marketing tools and practices● Familiarity with web design and HTML● Excellent verbal and written communication skills● Strong analytical and project management skills● BSc degree in Marketing, Advertising or relevant field