Job Title: Communication Senior Specialist

Key Responsibilities:

1. Team Supervision:

• Supervise the design team, ensuring that all visual content aligns with the brand’s guidelines and strategic goals.
• Oversee the communication and PR team, guiding the development and execution of effective communication strategies.
• Provide mentorship and direction to team members, fostering a collaborative and productive working environment.

2. Communication Strategy & Planning:

• Develop and implement comprehensive communication strategies that align with the organization's goals and enhance brand visibility.
• Collaborate with internal stakeholders to identify communication needs and create tailored communication plans for various initiatives.
• Ensure consistency in messaging across all channels and platforms.

3. Content Development & Management:

• Lead content creation for various platforms, including press releases, newsletters, blogs, and other corporate communication materials.
• Ensure all content is engaging, accurate, and aligned with the company’s strategic goals and values.
• Manage the content calendar and ensure timely delivery of communication materials.

4. Media Relations & Public Relations:

• Build and maintain strong relationships with media outlets, journalists, and influencers to promote the company’s image and initiatives.
• Oversee the creation and dissemination of press releases, media kits, and other PR materials.
• Act as the primary point of contact for media inquiries and manage crisis communications when necessary.

5. Social Media & Digital Communications:

• Oversee the development and management of social media strategies, ensuring engagement and growth across platforms.
• Monitor digital communication trends and adjust strategies to optimize reach and engagement.
• Ensure all digital content aligns with the company’s brand identity and goals.

6. Brand Management:

• Safeguard and enhance the company’s brand identity across all communication materials and platforms.
• Ensure adherence to brand guidelines in all visual and written content produced by the design and communication teams.
• Lead efforts to strengthen brand recognition and reputation in the market.

7. Stakeholder Engagement:

• Develop and maintain strong relationships with key stakeholders, including clients, partners, and internal teams.
• Lead communication efforts that engage and inform stakeholders about the company’s initiatives and developments.
• Organize and manage stakeholder events, ensuring a cohesive brand experience.

8. Reporting & Analysis:

• Track, analyze, and report on communication efforts to measure impact and effectiveness.
• Use data and feedback to adjust communication strategies and improve performance.
• Prepare regular reports for senior management to highlight communication achievements and insights.

Qualifications:

• Bachelor’s degree in Communications, Public Relations, Marketing, or a related field (Master’s degree preferred).
• Minimum of 4 years of experience in a communications or PR role.
• Proven experience in managing teams and leading communication strategies.
• Excellent writing, editing, and verbal communication skills.
• Strong understanding of media relations, social media management, and digital communication trends.
• Ability to multitask and manage multiple projects with tight deadlines.