Senior Communications Specialist

Job Title: Communication Senior Specialist

Key Responsibilities:

1. Team Supervision:

  • Supervise the design team, ensuring that all visual content aligns with the brand’s guidelines and strategic goals.
  • Oversee the communication and PR team, guiding the development and execution of effective communication strategies.
  • Provide mentorship and direction to team members, fostering a collaborative and productive working environment.


2. Communication Strategy & Planning:

  • Develop and implement comprehensive communication strategies that align with the organization's goals and enhance brand visibility.
  • Collaborate with internal stakeholders to identify communication needs and create tailored communication plans for various initiatives.
  • Ensure consistency in messaging across all channels and platforms.


3. Content Development & Management:

  • Lead content creation for various platforms, including press releases, newsletters, blogs, and other corporate communication materials.
  • Ensure all content is engaging, accurate, and aligned with the company’s strategic goals and values.
  • Manage the content calendar and ensure timely delivery of communication materials.


4. Media Relations & Public Relations:

  • Build and maintain strong relationships with media outlets, journalists, and influencers to promote the company’s image and initiatives.
  • Oversee the creation and dissemination of press releases, media kits, and other PR materials.
  • Act as the primary point of contact for media inquiries and manage crisis communications when necessary.


5. Social Media & Digital Communications:

  • Oversee the development and management of social media strategies, ensuring engagement and growth across platforms.
  • Monitor digital communication trends and adjust strategies to optimize reach and engagement.
  • Ensure all digital content aligns with the company’s brand identity and goals.


6. Brand Management:

  • Safeguard and enhance the company’s brand identity across all communication materials and platforms.
  • Ensure adherence to brand guidelines in all visual and written content produced by the design and communication teams.
  • Lead efforts to strengthen brand recognition and reputation in the market.


7. Stakeholder Engagement:

  • Develop and maintain strong relationships with key stakeholders, including clients, partners, and internal teams.
  • Lead communication efforts that engage and inform stakeholders about the company’s initiatives and developments.
  • Organize and manage stakeholder events, ensuring a cohesive brand experience.


8. Reporting & Analysis:

  • Track, analyze, and report on communication efforts to measure impact and effectiveness.
  • Use data and feedback to adjust communication strategies and improve performance.
  • Prepare regular reports for senior management to highlight communication achievements and insights.


Qualifications:

  • Bachelor’s degree in Communications, Public Relations, Marketing, or a related field (Master’s degree preferred).
  • Minimum of 4 years of experience in a communications or PR role.
  • Proven experience in managing teams and leading communication strategies.
  • Excellent writing, editing, and verbal communication skills.
  • Strong understanding of media relations, social media management, and digital communication trends.
  • Ability to multitask and manage multiple projects with tight deadlines.
Post date: 16 October 2024
Publisher: LinkedIn
Post date: 16 October 2024
Publisher: LinkedIn