Job description
Digital Marketing Specialist (PPC, SEO, Youtube & Meta)
The Digital Marketing Specialist manages and optimizes paid campaigns (PPC) and SEO strategies to generate inbound leads and increase organic search traffic. You’ll analyze metrics, adjust campaigns, and improve performance.
Key Performance/Process Indicators
PPC conversion rate, SEO rankings, cost per lead, Cost per qualified lead, cost per Contract, Cost per deal, ROI
Primary Function Drive traffic and conversions through PPC and SEO strategies.
Secondary Function Improve the company’s online presence and lead acquisition.
Employment Type Part-time for the first 3 months and then Full-time.
Schedule Monday-Friday, 9 AM - 5 PM (flexible).
Compensation Package $5 per hr.
Responsibilities
- Manage Google Ads and other PPC platforms.
- Optimize website for SEO.
- Analyze data and improve ad performance
QualificationsEducation: Bachelor's in marketing, Digital Marketing, or a related field.Experience: 3+ years in PPC, SEO, or digital marketing.Licensing: Google Ads certification preferred.Technology: Google Ads, SEMrush, Google Analytics.