- Developing and implementing comprehensive digital marketing strategies to drive online traffic and conversions.
- Planning, executing, and optimizing digital marketing campaigns across various platforms, including social media, search engines, email, and display advertising.
- Conducting market research and competitor analysis to identify opportunities for growth.
- Analyzing campaign performance metrics and adjusting strategies to maximize results.
- Collaborating with cross-functional teams to ensure alignment of marketing efforts with overall business goals.
- Managing the company's online presence and brand reputation.
- Staying up-to-date with industry trends and best practices in digital marketing.
Digital Marketing StrategistProven work experience as a Digital marketing strategist or Digital marketing managerDemonstrable experience with SEO/SEM and CRM softwareExperience implementing and optimizing Google Adwords campaignsSolid knowledge of web analytics tools like Google AnalyticsHands on experience with online marketing tools and practicesFamiliarity with web design and HTMLExcellent verbal and written communication skillsStrong analytical and project management skillsBSc degree in Marketing, Advertising or relevant field