The Social Media Senior Specialist will be responsible for developing and implementing multiple social media monthly action plans, calendars in order to achieve specific marketing objectives and goals and analysis and reports as well.

Job Responsibilities

• Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification
• Set up and optimize company pages within each platform to increase the visibility of company’s social content
• Create editorial calendars and syndication schedules.
• Create, edit, proofread and publish well-structured social media content using keyword searching tools and SEO guidelines to optimize content.
• Collaborate with other departments (customer relations, sales etc) to manage reputation, identify key players and coordinate actions & Proposes new ideas and concepts for social media content.
• Provide a visual brief for the art department to perfectly visualize ideas.
• Remove, manage and report any inappropriate problems.
• Track and analyze competitors’ platforms and marketing activities on weekly basis.
• Review the assigned accounts on daily basis.
• Prepare accounts reports.
• Moderate all user-generated content in line with the moderation policy for each community
• Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information