We are looking for an ambitious and driven Consumer Product Manager to join our team , to promote our leading portfolio.
In this challenging and rewarding role, you will be responsible for:
- Analyze consumer insights and develops a digital marketing plan and Consumer messaging with proper content matching the greed Target segment and product positioning to meet corporate goals for sales & profit achievement and growth.
- Responsible for Tracking and Analysis and preparing an online report.
- Responsible for Affiliate marketing (Influencer’s Campaigns in selecting a diversified pool that matches each Brand’s strategic direction and company image and execution and tracking conversion rates).
- Setting up displays and designing Pharmacies loyalty programs to ensure that helps differentiate a company’s product against competitors in the market, developing promotional campaigns & tactical plans within marketing budgets and professional programs for brand development within Chain Pharmacies channel in term of VM items, in-site Health days, Monthly Online Calendar and Consumer offers.
- Responsible for execution, monitoring, and analysis of the agreed tactical plans.
- Responsible for educational programs delivered to Chain Pharmacies Call centers.
- Plan, and coordinate Outdoor events (Pharmacies ) with all related activities in terms of defining product groups, and designing promotional printed material and consumer offers.
Job Requirements:
- Minimum of 3 years of experience in OTC marketing.
- experience in commercial roles in the healthcare industry.
- Bachelor’s degree in pharmaceutical sciences & Vet.
- Demonstrated success in trade offering, brand visibility & consumer engagement.
- Proven records in Chain Pharmacies’ marketing and sales activities.
- Demonstrated success in Managing Online Platforms and Business accounts, Monitoring.
- Proven ability to influence cross-functional teams, internal and external stakeholders.
- Established experience in pharmacies and distributors’ engagement.
- Thinks strategically and demonstrates learning agility.