Key Responsibilities:

• Social Media Inquiry Moderation: Monitor and manage client social media accounts. Respond to comments, messages, and mentions in a timely and professional manner, building positive interactions and addressing customer inquiries and concerns effectively.
• Client Relationship Management: Develop and maintain strong, trust-based relationships with clients. Serve as the primary point of contact, understanding their needs, goals, and expectations. Communicate Meta campaigns progress, results, and recommendations clearly and regularly.
• Digital Strategy Development: Collaborate with our internal teams to build comprehensive marketing strategies & content plans that align with client objectives. Ensure that social media initiatives are integrated seamlessly into broader marketing efforts.
• Reporting and Analysis: Track and analyze social media engagement metrics to evaluate the success of campaigns. Provide clients with detailed reports, insights, and recommendations for optimization.
• Content Coordination: Work closely with the creative team to ensure that social media content reflects the client's branding and messaging strategy.
• Monthly Content Calendar: Create and maintain a monthly content calendar for each client, ensuring a consistent and strategic approach to social media content. Coordinate with content creators to schedule posts and align content with client objectives and key events.
• Assist in campaign content, planning, and launch strategies: Collaborate with cross-functional teams to develop compelling campaign content and strategies that drive engagement and conversions. Assist in the planning and execution of marketing campaigns, including content creation, scheduling, and launch coordination.
• SEO Keywords: Provide support in optimizing content for search engines (SEO). Assist in identifying and incorporating relevant keywords to improve organic search rankings and visibility.
• Sponsored Ads: Monitor and track sponsored advertising campaigns across various platforms. Ensure that ads are running as planned, analyze performance metrics, and make adjustments to optimize results.
• Blog Writing: Create engaging and informative blog content that aligns with client goals and enhances their online presence.
• Email Marketing: Design and execute targeted email marketing campaigns that drive engagement and deliver measurable results.
• Stay Informed: Stay up-to-date with industry trends, emerging social media platforms, and changes in algorithms. Adapt strategies and best practices accordingly.