- Research industry-related topics
- Prepare well-structured drafts using digital publishing platforms
- Create and distribute marketing copy to advertise our company and products
- Interview industry professionals and incorporate their views in blog posts
- Edit and proofread written pieces before publication
- Conduct keyword research and use SEO guidelines to optimize content
- Promote content on social networks and monitor engagement (e.g. comments and shares)
- Identify customers’ needs and recommend new topics
- Coordinate with marketing and design teams to illustrate articles
- Measure web traffic to content (e.g. conversion and bounce rates)
- Update our websites as needed
Proven work experience as a Content Creator, Copywriter or similar rolePortfolio of published articlesHands-on experience with Content Management Systems (e.g. WordPress)Excellent writing and editing skills in EnglishAn ability to fact-check long-form content piecesTime-management skillsFamiliarity with SEOBSc in Marketing, English, Journalism or relevant field