Responsibilities:
- Enhance digital marketing strategies to drive traffic and engagement to company websites and social media platforms and increase the number of leads.
- Utilize a range of techniques including paid search, SEO, and PPC.
- Oversee and enhance the social media campaigns for the company.
- Enhance all digital marketing, including SEO/SEM, marketing database, email, social media, and display advertising campaigns.
- Collaborate with internal teams to create landing pages and optimize the user experience.
- Evaluate emerging technologies and provide thought leadership and perspective for adoption where appropriate.
Proven experience as marketing consultant or similar roleKnowledge of data analysis and market researchIn-depth knowledge of marketing principles and best practicesProficient in MS Office/Working knowledge of IT and marketing software (e.g. CRM)Ability to think strategically and analyticallyApt in writing proposals and reportsCommunication (oral and written) and presentation skillsOutstanding organizational abilitiesAptitude in problem-solvingBSc/BA in marketing, communications, business or relevant field; MSc/MA will be a plus