responsible for developing, implementing and executing strategic marketing plans for an entire organization (or lines of business and brands within an organization). • Planning digital marketing campaigns, including web, SEO, email, social media and display advertising • Maintaining our social media presence across all digital channels • Design and oversee all aspects of our digital marketing department including our marketing database, email, and display advertising campaigns. • Prepare accurate reports on our marketing campaign’s overall performance. • Identify the latest trends and technologies affecting our industry. • Manage and oversee sales operations on various e-commerce platforms, including Amazon, Jumia, and Noon. • Contribute to the growth and development of our e-commerce channels. • responsible for Offline marketing including billboards, print ads, TV and radio commercials. • responsible for Marketing campaigns promote products through different types of media, such as television, radio, print, and online platforms. Campaigns are not solely reliant on advertising and can include demonstrations, video conferencing, and other interactive techniques. • Updating senior leadership on the progress of marketing activities and reporting on the results of campaigns • Producing digital campaign execution and reporting. • Empowering the work team and not controlling small matters. • Supports employee development and discusses their performance. • Demonstrable experience leading and managing SEO, marketing database, email, SMS, social media and/or display advertising campaigns.