We are seeking an experienced Senior Digital Marketing Specialist to join our innovative marketing Agency. The ideal candidate will be responsible for developing, implementing, and optimizing digital marketing campaigns to drive brand awareness, lead generation, and customer acquisition.
Responsibilities:
- Research advertising trends and competitors’ pricing and products
- Execute projects with the team to create content
- Contribute to the creation of creative marketing campaigns across social media, the company website, email and other platforms.
- Monitor project status
- Assist in analyzing marketing data (campaign results, conversion rates, traffic etc.) to help shape future marketing strategies
- Create reports on the growth and analytics of campaigns
- Work with outside vendors to supplement the work as needed
Bachelor’s degree in Marketing, Communications, or related field.3-5 years of proven experience in digital marketing, with a focus on developing and executing successful campaigns.In-depth knowledge of digital marketing tools and platforms, such as Google Analytics, Google Ads, social media management tools, and email marketing software.Strong analytical skills and ability to interpret data to drive insights and optimize campaigns.Excellent written and verbal communication skills, with the ability to create compelling content and messaging.Creative thinking and problem-solving abilities.Ability to work independently and as part of a team in a fast-paced environment.background in Marketing agencies are preferred . Certifications in digital marketing (e.g., Google Analytics, Google Ads) are a plus.