As a Senior Digital Marketing Specialist at Creator, a leading marketing agency located in Muscat, Oman, you will be responsible for:
Responsibilities:
- Develop and execute comprehensive digital marketing strategies to drive brand awareness, engagement, and lead generation.
- Collaborate with cross-functional teams to optimize our online presence and enhance user experience across various digital channels.
- Develop and implement digital marketing campaigns to achieve business objectives, including lead generation, customer acquisition, and retention.
- Manage and optimize paid advertising campaigns across search, display, social media, and other digital channels.
- Analyze campaign performance metrics and provide actionable insights to optimize marketing efforts and maximize ROI.
- Conduct market research and competitor analysis to identify trends, opportunities, and best practices in the industry.
- Collaborate with internal teams to create engaging content for digital channels, including website, social media, email, and blog.
- Stay up-to-date with industry trends, emerging technologies, and digital marketing innovations to drive continuous improvement and innovation.
Skills:Technical Skills: Expertise in using digital marketing platforms (Google Ads, Facebook Ads Manager), SEO tools, and web analytics tools (Google Analytics).Analytical Skills: Strong ability to analyze data, identify trends, and generate actionable insights to improve campaign performance.Creative Skills: Ability to create engaging and effective content for various digital channels, including social media, email, and websites.Project Management: Proficiency in managing multiple projects simultaneously, ensuring timely delivery and adherence to budgets.Communication Skills: Excellent written and verbal communication skills to effectively collaborate with internal teams and stakeholders.Problem-Solving: Ability to think strategically and solve complex marketing challenges creatively and efficiently.Adaptability: Capacity to stay current with industry trends and adapt strategies to incorporate emerging technologies and best practices.