About the Job:
We are looking for a Digital Media Buyer/Performance Marketer who is tech-savvy and has a strong background in media buying and campaign management. This role offers the opportunity to create and optimize ad campaigns on various platforms, analyze campaign performance, and make data-driven decisions. If you have a strong understanding of digital advertising platforms and experience in increasing website traffic and conversions, this is the role for you.
Duties & Responsibilities:
- Create and optimize ad campaigns on Google and Meta platforms.
- Identify target audiences and manage ad spend budgets.
- Analyze campaign performance and make data-driven decisions.
- Collaborate with the marketing team to align campaigns with overall strategies.
- Collect leads and increase website traffic and conversions.
- Optimize Return on Ad Spend (ROAS).
Requirements:Strong understanding of Google AdWords, Meta Ads, and other digital advertising platforms.Experience in media buying and campaign management in a multinational company.Knowledge of media buying focusing on sales (GA, Meta, Tiktok, MS, Amazon, Snapchat).Strong analytical skills and ability to effectively communicate campaign performance and recommendations.Experience in the Sports/Fashion industries is a plus.Candidate should be willing to work based on American Standard Eastern Time zone.Candidate should be proficient in spoken and written communication in English.