On-site Full Time
AD VALUE -
Egypt , Cairo
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AD VALUE

Job Details

When AI handles the buttons, what do you bring to the table?
We expect AI to take on much more of campaign setup, optimisation and reporting—and soon. That’s why we’re hiring for more than platform proficiency.
We need a hands-on Paid Media Director with sharp strategic thinking, real experience across diverse sectors and campaign types, and strong relationships with clients and suppliers.
Knowing how to launch a campaign matters. Knowing what’s worth launching—and why—matters more.
What you’ll own
Strategy that answers the brief: Build tailored media plans with clear audiences, channel choices, budgets, forecasts and KPIs—from awareness to lead generation and e-commerce sales. Execution that delivers: Oversee setup, tracking, testing and optimisation across Meta, Google/You Tube, Tik Tok and Linked In. Introduce AI-driven workflows without outsourcing your judgment or accountability. Numbers we can stand behind: Validate media-plan calculations, buying costs and agency margins. Keep spending, pacing and delivery under control. A stronger media team: Coach the team, sharpen their strategic thinking, review their work, and establish clear ownership, deadlines and quality checks. Relationships that make a difference: Build trust with direct clients and agency partners. Strengthen supplier and publisher relationships, negotiate rates and added value, and address risks before they become surprises. New business: Lead media thinking in pitches, defend recommendations confidently, and identify opportunities to grow existing accounts.
What you’ll bring
Proven agency-side leadership and hands-on experience across different industries, budgets and campaign objectives—not one successful formula repeated everywhere. Strong measurement and commercial judgment, credible client and supplier relationships, and the ability to turn campaign data into business decisions.
Apply with your CV. Applications via email will be highly valued. Email your CV at:[Click to show email]
We’d rather understand how you think than count how many platforms you’ve listed.

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About AD VALUE
Egypt, Cairo
Marketing and Advertising