Job description

We are looking for a highly driven and creative Senior Marketing Specialist to join our team and lead the execution of our marketing efforts across digital platforms.
The ideal candidate is hands-on, performance-oriented, and capable of managing marketing activities end-to-end — from strategy and content planning to paid campaigns and performance analysis.
Key Responsibilities: • Plan, execute, and optimize digital marketing campaigns across Meta and Google platforms • Develop and manage content strategies aligned with business goals • Handle social media presence and audience engagement • Monitor campaign performance, analyze data, and generate actionable insights • Drive lead generation and customer acquisition initiatives • Research market trends, competitors, and new growth opportunities • Coordinate with designers, content creators, and external partners when needed 5+ years of marketing experience, preferably in digital marketing and brand management.
Proven track record of planning, executing, and optimizing successful marketing campaigns.
Strong analytical skills with the ability to interpret data and translate insights into actionable strategies.
Excellent communication and project management skills.
Experience with marketing automation tools, CRM software, and digital advertising platforms.
Ability to work collaboratively in a fast-paced, dynamic environment.
Bachelor’s degree in Marketing, Business, or related field; advanced degrees are a plus.