About Minova Global Tours Minova Global Tours is a premier Egypt-based inbound tour operator crafting bespoke travel experiences across Egypt's most iconic and hidden destinations — from the timeless wonders of Luxor and Aswan to the serene waters of the Nile aboard our luxury dahabiyas. We connect discerning travelers from around the world with the soul of Egypt. We're growing fast, and we're looking for a creative, data-driven Social Media Specialist to amplify our brand and drive meaningful engagement across global audiences.
The Role As our Social Media Specialist, you'll own Minova's presence across all major platforms — crafting content that inspires wanderlust, builds community, and converts followers into booked travelers. You'll work closely with our marketing and operations teams to showcase the real magic of traveling with Minova.
What You'll DoDevelop and execute a monthly social media content calendar across Instagram, Facebook, Tik Tok, and Linked InCreate and edit high-quality visual content (Reels, Stories, carousels, short-form video) that reflects our brand voice and luxury positioning Write compelling captions in English (Arabic a plus) optimized for engagement and reach Manage community interactions — respond to comments, DMs, and reviews with warmth and professionalism Collaborate with our tour consultants and guides to capture authentic, on-the-ground content Monitor and report on key performance metrics (reach, engagement, follower growth, leads generated) on a monthly basis Run and optimize paid social campaigns (Meta Ads) to support lead generation and brand awareness Stay ahead of social media trends, algorithm changes, and travel content best practices Coordinate with influencers and travel content creators for partnership campaigns
What We're Looking For2–4 years of experience in social media management, preferably in travel, tourism, or hospitality Strong portfolio of content you've created — show us your best work Proficiency with tools such as Canva, Cap Cut, Adobe Suite, or similar Working knowledge of Meta Business Suite and Meta Ads Manager Analytical mindset — comfortable reading performance data and adjusting strategy accordingly Excellent written English; Arabic fluency is a strong advantage A genuine passion for Egypt, travel, and storytelling Ability to work independently and manage multiple priorities
Bonus Points For Experience with influencer outreach and UGC campaigns Photography or videography skills Familiarity with the luxury travel or dahabiya/Nile cruise market Prior experience working with international clientele (European, American, or Southeast Asian markets)
What We Offer Competitive salary package based on experience A dynamic, creative work environment with a passionate team Opportunities for career growth within an expanding tourism brand Exposure to international markets and global travel industry networks Occasional field trips to document our tours and experiences firsthand ✈️
How to Apply Send your CV, a brief cover note, and links to social media accounts you've managed to [[Click to show email]]
We review applications on a rolling basis — don't wait!
Minova Global Tours is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all team members.