Sr Marketing Communications Specialist

Midea Group - Egypt - Giza

Integrated Campaign Development:

  • Plan, execute, and optimize marketing campaigns across diverse channels including video, OOH, radio, social media, sponsorships, and event platforms.
  • Promote new product launches, dealership activities, and service promotions through innovative marketing strategies.

Brand Positioning & Messaging:

  • Develop compelling positioning, messaging, and go-to-market strategies for new models and product features.

Content Creation:

  • Collaborate with designers and external agencies to produce high-quality marketing materials such as brochures, POS displays, and other print assets.

Event Management:

  • Support and lead the planning and execution of events aimed at generating engagement and driving sales leads.

Performance Analysis:

  • Monitor, analyze, and report on campaign performance, ROI, and key KPIs using tools like Google Analytics, CX systems, and marketing automation platforms.
Post date: 13 January 2026
Publisher: Wuzzuf .com
Post date: 13 January 2026
Publisher: Wuzzuf .com