Head of Communication - Health Care Industry

Egypt

The Head of Communication, PR, and Internal Communications is responsible for developing and executing the company's communication strategy. This role includes overseeing all media and public relations activities, managing the company's internal communications, and ensuring consistent messaging across all channels. The position requires a strategic thinker, exceptional E/A writing abilities, and experience in managing complex communication projects.


Key Responsibilities:



Strategic Communication Planning:

  • Develop and implement comprehensive communication strategies that align with Alameda’s business goals and objectives.
  • Lead the creation of communication plans for services or product launches, corporate announcements, crisis management, and other corporate key events

Executive Communications: Develop and manage all communications for senior management, including the Chairman, Group CEO, and other key leaders. This includes drafting speeches, messages, and presentations for internal and external events.

Public Relations (PR):

  • Manage media relations, including building and maintaining relationships with journalists, editors, and Media influencers.
  • Oversee the creation and distribution of press releases, media kits, and other PR materials.
  • Coordinate media interviews and press conferences.
  • Monitor and analyze media coverage and provide regular reports to senior management.

Internal Communications:

  • Develop and execute Group internal communication strategies to engage employees, promote company culture, and keep staff informed about company news and initiatives.
  • Manage the creation and dissemination of internal newsletters, memos, and other communication materials.
  • Support HR in communicating announcement ,  policies, benefits, and organizational changes to employees.

 

Content Development:

  • Oversee the creation of high-quality, compelling content for various communication channels, including the company website, social media, newsletters, and internal platforms.
  • Ensure all communications are consistent with the company's brand voice and messaging.

Crisis Communication:

  • Lead crisis communication efforts, including preparing statements, coordinating responses, and managing communication during emergencies.
  • Develop and maintain a crisis communication plan and conduct regular training for key personnel.

Team Leadership and Development:

  • Lead and mentor a team of communication professionals, providing guidance, feedback, and development opportunities.
  • Collaborate with other departments, such as Marketing, HR, and Legal, to ensure cohesive and effective communication strategies.

Measurement and Reporting:

  • Track and measure the effectiveness of communication initiatives, using metrics and analytics to assess impact and adjust strategies as needed.
  • Provide regular reports and insights to senior management on communication activities and outcomes.


Skills

  • Bachelor’s degree in Communications, Public Relations, Marketing, Journalism, or a related field. A master’s degree is preferred.
  • Proven experience (7+ years) in a senior communications role, preferably within a corporate or agency environment.
  • Strong understanding of public relations, media relations, and internal communications strategies.
  • Exceptional English/Arabic writing, editing, and verbal communication skills.
  • Experience in crisis communication and reputation management.
  • Excellent interpersonal skills and the ability to build relationships with internal and external stakeholders Group Level and business units level.
  • Knowledge of digital communication tools and platforms.


Desired Competencies:

  • Strategic thinking and problem-solving abilities.
  • Ability to work under pressure and manage multiple priorities.
  • Creative and innovative mindset.
  • Strong analytical skills and attention to detail.


Post date: Today
Publisher: Bayt
Post date: Today
Publisher: Bayt