Job Purpose

The Loyalty Account Revenue Manager is responsible for o Maximizing revenue from loyalty accounts through strategic pricing, analyzing partners / accounts performance, overseeing reward strategies, and identifying opportunities for growth across the loyalty ecosystem This role focuses on analyzing behaviors, identifying revenue opportunities, and developing data-driven strategies to drive company revenue growth. o Develop and capture new market opportunities aiming to new revenue streams rather than counting to ensure sustained growth and competitive advantage, it is essential to shift focus from an over-reliance on existing revenue streams and instead prioritize the identification and cultivation of emerging market opportunities. These opportunities may include underserved geographic regions, demographic shifts, evolving customer behaviors, or advancements in technology that enable new products or service models.

Report To Position Name

• Revenue growth\: a. Develop and execute strategies to maximize revenue from the existing streams b. Generate new revenue streams c. Design and implement comprehensive revenue strategies for accounts, including pricing, redemption models, and dynamic pricing techniques. • Forecasting & Performance Analysis a. Develop revenue forecasts, track performance against KPIs, and conduct variance analysis to identify trends and opportunities. b. Lead scenario modeling and sensitivity analyses to support executive decision-making. • Pricing & Yield Management a. Implement intelligent pricing strategies based on customer segmentation, demand elasticity, and market dynamics. b. Manage inventory and redemption thresholds to maintain profitability across the accounts. • Data-Driven Decision Making a. Leverage advanced analytics and BI tools to generate actionable insights and inform pricing, packaging, and promotional strategies. b. Work closely with data science, finance, and commercial teams to ensure alignment on key metrics and assumptions. • Cross-Functional Collaboration a. Drive initiatives to enhance the revenue contribution of loyalty accounts while maintaining customer engagement and satisfaction. Team leadership & development a. Team Leadership\: Lead and inspire a high-performing team, providing clear direction, setting expectations, and creating an environment of accountability and trust. b. Talent Development\: Identify individual team members’ strengths and areas for growth. Provide ongoing coaching, training, and mentorship to foster skill development and career progression. c. Performance Management\: Conduct regular one-on-one meetings with team members to review performance, provide constructive feedback, and ensure alignment with both individual and team goals. Address any performance gaps and implement action plans for improvement. d. Succession Planning\: Identify potential leaders within the team and ensure a pipeline of talent ready to step into key roles as the organization evolves. Decision-Making & Problem-Solving a. Decision-Making\: Make informed, timely decisions in the best interest of the team and organization. Involve team members in decision-making when appropriate, promoting ownership and empowerment. b. Problem-Solving\: Take the lead in identifying, analyzing, and solving complex problems within the team, ensuring solutions are sustainable and aligned with long-term goals. c. Risk Management\: Identify potential risks to the team’s success (e.g., resource constraints, market shifts) and implement proactive strategies to mitigate these risks. Planning a. Revenue Forecasting\: Develop accurate and actionable revenue forecasts based on market trends, historical data, sales pipelines, and seasonality. Ensure that all forecasts align with organizational goals and financial targets. b. Strategic Planning\: Lead the development and execution of short-term and long-term revenue growth strategies. Collaborate with senior leadership to align revenue planning with the company’s overall business strategy. c. Scenario Planning\: Perform scenario analysis to assess the impact of different market conditions, pricing strategies, and external factors on projected revenues. Recommend adjustments to optimize performance.