We are seeking a Market Research & Business Development Specialist to analyze market trends, identify opportunities, and support marketing initiatives to drive growth in the electrical industry.
Key Responsibilities
- Conduct in-depth market research and analysis to evaluate demand, customer preferences, industry trends, and emerging technologies within the electrical sector.
- Collect, analyze, and maintain market data to support business development strategies and decision-making.
- Perform competitor benchmarking, including pricing analysis, product positioning, and market share assessment.
- Prepare market intelligence reports highlighting risks, opportunities, and potential market gaps.
- Identify and evaluate new markets, customer segments, and strategic partnership opportunities.
- Manage and ensure the inclusion of the company’s products in consultants’ vendor lists.
- Actively contribute to marketing initiatives, including campaigns, exhibitions, and industry events, to promote the company’s products and brand.
Bachelor’s degree in electrical engineering 3–5 years of relevant experience in business development, market research, or a related field (experience in electrical industry is a plus). Strong analytical, organizational, and reporting skills. Knowledge of market analysis tools/software (e.g., Power BI, CRM systems, or similar) is an advantage.