Job Description :
- Develop, implement, and oversee comprehensive B2B marketing strategies aligned with company goals.
- Lead and manage market research initiatives, including primary and secondary research, competitive analysis, and industry trend monitoring.
- Oversee data collection and analysis, utilizing advanced analytical tools and methodologies to interpret market dynamics.
- Coordinate cross-functional projects, ensuring timely execution and alignment with strategic objectives.
- Analyze market trends, competitor activities, and consumer insights to inform marketing decisions.
- Manage marketing budgets and plan, and evaluate ROI of marketing initiatives.
- Oversee content creation, brand messaging
- Establish and maintain relationships with internal divisions and external agencies, vendors, and partners.
- Monitor and report on marketing performance metrics, suggesting improvements based on data-driven insights.
Qualifications:Bachelor's degree in Marketing, Business Administration, or related field; Master's degree is a plus.Minimum 3-6 years of experience in marketing, with at least 1 years in a leadership role.Strong strategic thinking, analytical skills, and proven track record of successful marketing initiatives.Excellent presentation, communication, interpersonal, and team management abilities.Proficiency with digital marketing tools, analytics platforms, mobile Apps. and marketing automation software.Creative problem-solving and innovative thinking.Ability to thrive in a fast-paced, collaborative environment.Up-to-date knowledge of industry trends and best practices.Fluent English speaking and writing.