-Softxpert is hiring an SEO Specialist! Ready to optimize, rank, and shine? Join us and take your career to the next level!
- Execute tests, collect and analyze data and results, identify trends and insights to achieve maximum ROI in organic search campaigns
- Track, report, and analyze website analytics and PPC initiatives and campaigns
- Manage campaign expenses, stay on budget, estimate monthly costs, and reconcile discrepancies.
- Optimize copy and landing pages for search engine marketing
- Perform ongoing keyword discovery, expansion, and optimization
- Research and implement search engine optimization recommendations
- Research and analyze competitor advertising links
- Develop and implement a link-building strategy
- Work with the development team to ensure SEO best practices are properly implemented on newly developed code
- Work with editorial and marketing teams to drive SEO in content creation and content programming
- Recommend changes to website architecture, content, linking, and other factors to improve SEO positions for target keywords
2 Years + of experience in successfully developing and executing SEO campaignsUnderstanding of search engine algorithms and ranking methodsExperience with SEO industry programs, such as Google AnalyticsExperience with SGE ( AI overview ) Knowledge of keyword research and data mining toolsAble to complete competitive analysis of other companies within the industryExcellent written and verbal communication skills (email, phone, etc.)Comfortable analyzing high volumes of data on a daily basisFamiliarity with WordPress or other content management systemsExperience with other aspects of marketing, such as customer growth and promotion, is a plus