*Audit the performance of Medical Reps in terms of:

• Performing Double Visits to audit visit’s quality
• Measuring the Accuracy of the route and listed customers
• Performing single visits  a day after the rep’s visit to ensure the quality of the previous day’s visits
• Auditing the compliance of deals with doctors and assuring its application

*Audit the performance of Sales Reps in terms of:

• Performing Double Visits to audit visit’s quality
• Performing single visits  a day after the rep’s visit to ensure the quality of the previous day’s visits
• Measuring the availability of our products in listed customers
• Measuring the Accuracy of the route and listed customers
• Acquiring feedback from customers
• Assuring the compliance of Contract terms (Visibility, See-throughs, Special displays like stands or gondolas.. etc.)
• Submitting Periodic reports that assist the top management in reading the market and helping them in the decision-making process
• Reading our stocks Vs. Competition (Numeric Distribution)
• Reading the Drop size of our products vs. competition (Weighted Distribution)
• Measuring off-take of our products Vs. Competition
• Submitting Pricing reports of us Vs. competition and any special promotions/discounts

*Audit the performance of the Marketing Department on the ground:

• Audit the Marketing team visits with the Promotion and Sales Teams according to a preset plan
• Measuring the efficiency of any new launch
• Audit the presence of Marketing tools in the market and their execution