- We are looking for a Social media/SEO Specialist to manage social media different channels and search engine optimization and marketing activities.
- You will be responsible for managing social media & SEO activities such as keyword strategy to increase rankings on all major search networks and maximize ROI.
- Review and analyze client sites for areas needing improvement
- Prepare detailed strategy reports
- Create and launch campaigns
- Analyzing keywords and SEO techniques used by competitors
- Improve clients 'rank' in major search engines
- Monitor SEO and user engagement and suggest content optimization
- Writing effective SEO content for blogs, websites, and social media accounts.
- Keeping updated on both white hat and black hat SEO strategies to avoid stay within search engine guidelines.
Proven SEO experienceProven SEM experience managing PPC campaigns across Google, Yahoo and Bing.Solid understanding of performance marketing, conversion, and online customer acquisitionIn-depth experience with website analytics tools (e.g, Google Analytics, NetInsight, Omniture, WebTrends)Experience with bid management tools (e.g., Click Equations, Marin, Kenshoo, Search Ignite)Experience with A/B and multivariate experimentsWorking knowledge of HTML, CSS, and JavaScript development and constraintsKnowledge of ranking factors and search engine algorithmsUp-to-date with the latest trends and best practices in SEO and SEMBS/MS degree in a quantitative, test-driven field