- Help identify target audiences and plan media campaigns
- Compare and negotiate rates, ad space, and airtime
- Optimize plans and budgets according to the best media mix
- Experiment with new platforms and channels
- Ensure ads are creative and displayed appropriately
- Monitor costs and return on investment (ROI)
Proven experience as a Media Buyer or similar role; experience in digital media is preferredFamiliarity with media-buying, planning, and researchInterest in following advertising and media trendsExcellent communication and negotiation skillsOrganizational and multitasking abilitiesAttention to detailCritical thinking skillsBSc/BA in Marketing, Advertising, or a related field