Position: Digital Marketing Specialist

Location: Hybrid (3 days onsite - 2 days remotely)

Company: Smartistic Lab

About Us:

Smartistic Lab is at the forefront of educational technology, providing innovative solutions that make learning more engaging and effective. We offer products ranging from AI-driven learning tools to robotics and immersive VR experiences, designed to meet the needs of both children and educators.

Role Overview:

We are seeking a creative and results-driven Digital Marketing Specialist to join our team. This role involves developing and executing digital marketing strategies to promote our products and services across various platforms. The ideal candidate will have a strong portfolio, excellent design and content creation skills, and experience in managing social media and digital advertising campaigns.

Key Responsibilities:

- Design and create engaging content for digital platforms, including social media, landing pages, and emails.

- Manage and optimize social media campaigns on platforms such as Facebook, Instagram, TikTok, LinkedIn, YouTube, and WhatsApp Business.

- Develop and execute a monthly content calendar and advertising plan.

- Monitor and analyze the performance of digital marketing campaigns, providing actionable insights.

- Execute media buying strategies that align with company objectives.

- Collaborate with the sales team to ensure consistent messaging and branding across all channels.

Requirements:

- 3+ years of experience in digital marketing, with a strong portfolio demonstrating your skills.

- Proficiency in design and content creation, with a focus on social media management and media buying.

- Ability to write compelling content for various digital formats (social media posts, articles, eBooks, etc.).

- Strong analytical skills and the ability to use data to drive marketing decisions.

- Proficiency in English at a normal level.

Why Join Us?

- Be part of a company that is shaping the future of education with innovative technological solutions.

- Enjoy a flexible hybrid working arrangement.

- Work on exciting projects that challenge and enhance your digital marketing skills.