- Communicate and collaborate with third-party providers to develop content creation, designs, and media buying as per the company’s annual objectives and marketing strategies.
- - Develop the monthly calendar by reviewing all content scheduled to be published online, in order to ensure that marketing messages are effectively communicated to the company's target audience.
- Participate in developing and increasing outreach efforts to ensure full utilization of all online mediums and platforms so as to increase reachability and spread awareness about the brand.
- Implement social media strategy through conducting competitive research, benchmarking, and new tools or applications, so that to stay updated with recent marketing trends and ensure following efficient and cost-effective practices.
- Update the company website with any new launches, articles, newsletters, or HR vacancies to ensure delivering updated reflections of the company’s operations to actual and potential customers and candidates.
- Communicate and align with software providers and the IT department to resolve any website failure , so as to ensure continuous and efficient providence of services to the audience.
- update company catalogues
- Optimize and measure digital marketing campaign performance and outcomes by analyzing insights of social media and website traffic in order to recommend strategies and keep track of unsatisfactory performance.
- Monitor and assess performance vs goals –ROI and KPIs- so to ensure that the objectives of the campaigns are achieved as intended and to detect any challenges or negative feedback to take corrective actions.
- Enhance SEO performance for the Red Sea website.
- - Update company Application with any new launches, Monitor & measure performance activity, and engagement metrics, analyzing results.
- Gather customer feedback to inform the marketing team.
- Moderate social media pages and respond to users' requests and feedback
bachelor degree in business studiesProven work experience as a Digital media specialist or Digital marketing specialistSolid knowledge of Photoshop, Final Cut Pro, Premiere Pro, Audacity or other media editing software Experience with visual communication principles Familiarity with web design and content management systemsExcellent analytical and project management skillsspecialized in digital marketing2 years or more experience in the piping industry or in an advertising agencystrong communication skills , time management and working under pressure.