Product Research Specialist – MINISO EgyptAbout the Job:The Product Research Specialist is responsible for studying market trends, analyzing competitors, and understanding consumer needs and preferences, with the aim of discovering new product opportunities and providing recommendations based on accurate information to support the selection and development of products that align with the needs of the Egyptian market.Job Responsibilities:Monitor local and global market trends, and track new, trending, and best-selling products.Conduct field visits to shopping malls and stores, and monitor e-commerce platforms to study competitors' products, prices, and offers.Study consumer behavior, needs, and preferences through interviews, surveys, and field observations.Collect and analyze customer feedback and reviews across social media platforms and e-commerce sites.Analyze product opportunities and provide recommendations regarding new products, brands, designs, colors, models, and price ranges.Propose the development and improvement of existing products or their replacement based on market needs and competitiveness.Prepare and update databases and periodic reports including market trends, competitor analysis, and consumer preferences.Coordinate with procurement, operations, branch, marketing, and e-commerce departments, and follow up on the results and recommendations of the research.Job Requirements:Bachelor's degree.Age between 23 and 35 years old.Strong interest in fashion, consumer products, and market trends.Possess a distinct aesthetic sense and the ability to notice details in products, designs, and colors.Good skills in analyzing competing products and communicating with consumers.Ability to collect, organize, and analyze information, draw conclusions, and prepare reports.Proficiency in the basics of Microsoft Excel.Possess initiative, creative and independent thinking skills, and a willingness to conduct research and field visits.Preferred Experience:Previous experience or participation in product selection or merchandise assortment planning.Experience in conducting field visits, market research, and competitor analysis.Participation in consumer research or studying fashion and product trends.Candidates with professional backgrounds in cosmetics, accessories, clothing, lifestyle products, retail chains, and e-commerce for consumer products are preferred.The ability to provide samples or actual examples of previous research and studies is an added advantage.
Additional Details
- Number of vacancies: 1
- Shift system: Morning only
- Benefits: Health insurance, social insurance, overtime pay