HABEN MARQUEE is looking for a strategic, analytical, and commercially minded Marketing Strategist to join our team. The ideal candidate will have strong experience in developing marketing strategies, conducting market and competitor research, identifying audience insights, and translating business objectives into actionable marketing plans.
Key Responsibilities:
Develop integrated marketing, brand, and communication strategies based on client business objectives. Conduct market, competitor, consumer, and industry research to identify opportunities and strategic insights. Develop positioning, value propositions, audience segmentation, and key messaging frameworks. Build strategic marketing plans covering digital, social media, content, campaigns, media, and customer journeys. Prepare strategic presentations, research reports, campaign briefs, and recommendations. Collaborate with creative, content, media buying, account management, and production teams to ensure strategic alignment. Analyze campaign and brand performance and provide recommendations for optimization. Participate in client meetings, workshops, pitches, and strategic presentations.
Requirements:
2 - 4 years of experience in marketing strategy, brand strategy, strategic planning, or a related role. Previous experience in the real estate industry is mandatory. Experience working with medical, healthcare, clinics, or aesthetic brands is a strong plus. Strong understanding of Egyptian consumer behavior and market dynamics. Strong capabilities in market research, competitor analysis, positioning, and strategic planning. Ability to translate data and insights into clear and actionable strategies. Excellent presentation, storytelling, and communication skills. Strong command of English and Arabic. Advanced skills in Power Point/Google Slides and strategic presentation development. Agency experience is preferred. Creative thinker with a strong commercial mindset and attention to detail.