Summary

The primary role of the CRM and Samples Coordinator is responsible for driving governance in customer data and HCP universe management. The role would be responsible to ensure that the Field colleagues have the required support to efficiently utilized the CRM tools in their daily interactions with the HCPs. This role will also drive the process to ensure complaint sample distribution and utilization by the field colleagues. The CRM and Samples Coordinator would be responsible to ensure that all the customer facing colleagues in the assigned geographies are equipped with the required training and skills to use their tools and to comply with sample policy.

KEY RESPONSIBILITIES AND FUNCTION INDIVIDUAL

• Platform owner & administrator of CRM, issues & CR management
• Manage the process for creation, harmonization, implementation and maintenance of data management practices for global sales force automation systems
• Develop and implement new / enhanced commercial business processes as needed to support data management within the CRM or related systems that align with the commercial operations objectives
• To be the gatekeeper for all global deliverables participating and managing the User Acceptance Testing (UAT) in coordination with CEx acceptance of deliverables related to CRM system.
• Preparation of load-files reflecting cycle-plans, org structure, territory alignments, digital promotional materials in CRM system aligned with digital GTM
• Escalation on support for CRM, collaborating with the global service teams on any agreed commitments, SLA s, and business continuity of platform.
• Facilitate the data mapping, management, and governance processes with commercial operations colleagues, business leaders, and IT
• Supporting the Sales and Marketing departments for the creation of CRM-related new stakeholders in the system.
• Working with other system owners (Veeva Vault, HCP Consent DB, Marketo, RDM) to ensure the optimal flow of information and content between platforms.
• Customer E-permission management; collecting, verification and validation integrated with global Identity Hub platform
• Manage Sample upload and track utilization through the CRM system
• Ensure sample controls and policies are implemented in the markets
• Coordinate Sample reconciliation process across assigned geographies
• Provide training for FF regarding CRM system utilization and answering their questions for technique and system related issues.
• Continually seek opportunities to leverage technologies & solutions pertinent to the FF and available such as collaboration tools, automated reporting and new/enhanced CRM capability.

SHARED

• Support legal, medical, compliance & pharmacovigilance teams for the CRM related issues.
• Partnering with the rest of the SECCD team to deliver on the collective commitments to the business
• Partner closely with Medical and Marketing colleagues to ensure prompt and adequate approval of training contents for all products

Desired Candidate Profile

Sales and marketing experience - 5 years / Required

Pharmaceutical experience- 3 years / Preferred

Proven understanding of field force deployment processes 3 years / Required

Project management skill 3 years / Required

Deep understanding of Field based technology 3 years/ Required