As a Product Marketing Engineer, you will be responsible for developing and executing marketing strategies for our electrical products and solutions. The role combines technical knowledge, market analysis, product positioning, and sales support to drive product awareness and business growth.

???? Key Responsibilities:
• Develop and implement marketing strategies for assigned products and product categories.
• Conduct market research to identify customer needs, market trends, competitors, and new business opportunities.
• Analyze market potential and support the development of product expansion and market expansion strategies.

• Prepare product presentations, technical marketing materials, catalogs, brochures, and product comparison sheets.
• Work closely with the Sales and Business Development teams to provide technical and marketing support.
• Support the launch of new products and develop go-to-market strategies.
• Monitor competitors, pricing, product positioning, and market activities.
• Conduct product training sessions for the sales team and customers when required.
• Visit customers, factories, panel builders, consultants, and other key market players to understand their requirements.
• Coordinate with suppliers and manufacturers to collect technical and marketing information.
• Support the sales team with product selection, technical information, and value propositions.
• Track product performance, sales trends, and market feedback.
• Identify opportunities for increasing market share and developing new applications for existing products.

???? Job Requirements:
• Bachelor’s degree in Electrical Engineering or a related field.

• 1–3 years of experience in Product Marketing, Technical Sales, Business Development, or a similar role. • Good knowledge of electrical products and industrial applications.
• Strong understanding of marketing fundamentals and market analysis.
• Good communication, presentation, and analytical skills.
• Ability to understand technical products and translate technical features into customer benefits.
• Good command of English.
• Proficiency in Microsoft Office, especially Power Point and Excel.
• Willingness to visit customers and attend exhibitions and industry events.
⭐ Preferred Qualifications:
• Experience in electrical components, LV/MV products, automation, control panels, or industrial products.
• Experience working with manufacturers, distributors, panel builders, consultants, or contractors.
• Knowledge of product positioning, competitor analysis, and go-to-market strategies.
???? If you are interested in joining our team and building your career in Product Marketing within the Electrical Engineering industry, please send your CV to [اضغط هنا لمشاهدة البريد اﻹلكتروني]
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