في المكتب
iSchool Limited -
مصر
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iSchool Limited

تفاصيل الوظيفة

وصف الوظيفة

  • Develop and execute iSchool's performance marketing strategy to support business growth.
  • Plan, launch, and optimize paid campaigns across Google, Meta, TikTok, LinkedIn, YouTube, and other digital channels.
  • Manage the digital marketing budget and ensure campaigns achieve strong ROI and ROAS.
  • Monitor campaign performance and make data-driven improvements to maximize results.
  • Analyze campaign data and prepare regular performance reports.
  • Run A/B tests on ads, audiences, and landing pages to improve conversion rates.
  • Work closely with the Creative, Sales, Product, and Business teams to improve lead generation and customer acquisition.
  • Manage tracking and reporting using tools such as Google Analytics 4 (GA4) and Google Tag Manager (GTM).
  • Set marketing KPIs, monitor performance, and share insights with senior management.
  • Lead and support the Performance Marketing team, providing guidance, feedback, and coaching.
  • Plan and execute marketing campaigns for both B2C and B2B audiences.
  • Stay up to date with digital marketing trends and new advertising platforms.

وظائف مشابهة