Company Description WAJJAD | وجّاد is a technology studio that builds scalable digital operating systems for governance, legal, financial, and real estate sectors. Founded in 2020, the company focuses on transforming fragmented traditional processes into integrated, high-performance digital infrastructure for modern institutions. WAJJAD designs and operates institutional-grade B2B platforms that enhance efficiency, strengthen control environments, increase transparency, and improve decision-making speed. With eight specialized platforms forming a connected digital ecosystem, WAJJAD leverages a studio model to centralize innovation and accelerate product development. Headquartered in the Kingdom of Saudi Arabia, the company is positioned for regional and global expansion as a builder of technology-backed operational standards.
Role Description The Digital Marketing Manager is a full-time, on-site role based in Alexandria, Egypt. This role is responsible for planning, executing, and optimizing digital marketing campaigns across multiple channels to support WAJJAD’s B2B platforms and brand positioning. Day-to-day tasks include managing social media presence, developing content and campaign calendars, coordinating lead generation initiatives, and overseeing performance marketing activities. The Digital Marketing Manager will analyze web and campaign data, prepare regular performance reports, and recommend data-driven improvements to enhance reach, engagement, and conversion. Collaboration with product, sales, and leadership teams is expected to ensure marketing strategies align with business objectives and market positioning.
Qualifications
Strong Digital Marketing and Marketing skills, with experience managing integrated online campaigns. Proficiency in Social Media Marketing, including content planning, channel management, and audience engagement. Experience in Lead Generation strategies and tools, with the ability to build and optimize funnels for B2B audiences. Knowledge of Web Analytics, including using analytics platforms to track KPIs, interpret data, and drive continuous optimization. Proven experience in B2B or Saa S marketing, preferably in technology or platform-based businesses. Ability to work with cross-functional teams and communicate clearly with technical and non-technical stakeholders. Strong organizational skills, attention to detail, and the ability to manage multiple concurrent campaigns. Bachelor’s degree in Marketing, Business, Communications, or a related field; advanced certifications in digital marketing are a plus. Fluency in English; proficiency in Arabic is advantageous for regional market engagement.