Job Description

Role Overview

This is a full-time, remote role. As an Influencer Marketing Specialist at Impacto, you will be at the core of our client delivery, identifying, vetting, and activating influencers across Instagram and TikTok for brand campaigns across Dubai and the wider UAE.

Key Responsibilities

Influencer Research & Management

• Build and manage influencer lists using our internal platform and manual research.
• Vet influencers for engagement quality, audience authenticity, and content relevance.
• Run outreach campaigns and manage influencer relationships end-to-end.

Campaign Coordination

• Coordinate campaign briefs, content approvals, and posting schedules.
• Track campaign performance and prepare clear client reports.

Market Research & Business Support

• Monitor market trends, competitor activity, and emerging UAE creators.
• Support lead generation efforts for new clients.

Job Requirements

Qualifications & Experience

• 1–3 years of experience in influencer marketing, social media, or digital marketing.
• Experience in the F&B, hospitality, or lifestyle industry is a plus.

Skills & Competencies

• Strong knowledge of Instagram, engagement rates, audience demographics, and content performance.
• Ability to identify fake followers and inflated engagement.
• Comfortable working with data spreadsheets, performance metrics, and reporting.
• Strong written communication skills in English for outreach and client reporting.
• Self-starter mentality with the ability to take initiative and work independently without micromanagement.